If you hate making money and the feeling of a mind-blowing, toe curling orgasm—stay far away from Deb Gabor’s new book.
In Branding is Sex: Get Your Customers Laid and Sell the Hell Out of Anything, the Sol Marketing founder and “brand dominatrix” explains how proper brand positioning gets your customers in the mood.
In just seven short and sweet chapters, Deb covers these juicy topics and more:
How the most successful brands in the world get their customers laid
How to never fail The Bullshit Test
Who your brand should hop in the sack with (and it’s not who you think)
Don’t rot in the brand graveyard like Blackberry, Oldsmobile, Circuit City, Compaq, Blockbuster Video, and Pets.com.
Get your sexy back and move from being “just friends” with your customers to being long-term “friends with benefits.”
Branding is Sex provides you with a concrete foundation and a basic how-to plan for building or re-igniting your brand without needing a PhD.